SM Entertainment has finally shed some light on SNSD’s comeback with Taeyeon’s comeback teaser image. Subsequently, other members’ teaser images will be unveiled soon.

SNSD will be making a comeback with their 3rd Korean album of which the title song ‘The Boys’ will be released on October 4th through various music sites in Asia (including Korea) and at the same time, throughout America, Europe, South America, etc via iTunes. On the following day, October 5th, the rest of the songs included in the album will be unveiled, sparking the ‘SNSD Syndrome’ once again.

The ‘Worldwide’ concept was put in place to match SNSD’s reputation which has grown beyond Asia to the whole world. The song and music video of ‘The Boys’, which was composed and arranged by world-known American producer, Teddy Riley, will be released in both Korean and English version. The release of SNSD’s much anticipated 3rd album is expected to spark explosive reaction from music fans throughout the world.

Credit: tvdaily.co.kr

Update 1 (September 27th): Sunny and Hyoyeon’s teaser images revealed

Credit: bntnews.co.kr

Update 2 (September 28th): Teaser images of Sooyoung, Jessica and Tiffany revealed! Music Bank comeback confirmed!

SNSD will be having their comeback stage on KBS Music Bank on October 7th.

Credit: newsen.com/mk.co.kr

Update 3 (September 29th): Teaser images of Yuri, YoonA and Seohyun revealed!

Credits: issuedaily.com

Update 4 (September 30th): Album Jacket/Tracklist revealed!

Teaser videos will be revealed on October 1st and subsequently, on October 3rd.

Tracklist for SNSD’s 3rd Album ‘The Boys’

01. THE BOYS
02. 텔레파시(TELEPATHY)
03. SAY YES
04. TRICK
05. 봄날(HOW GREAT IS YOUR LOVE)
06. MY J
07. OSCAR
08. TOP SECRET
09. LAZY GIRL
10. 제자리걸음(SUNFLOWER)
11. 비타민(VITAMIN)
12. MR.TAXI(KOREAN VER.)

Credits: star.mt.co.kr/Yurui912@Twitter

Update 5 (September 30th): Postponement of release + revelation of 1st teaser video!

Earlier today, SM Entertainment has confirmed that the release SNSD’s 3rd album ‘The Boys’ will be postponed. As of now, there is no decision yet as when the album will be released. However, SM Entertainment will make an announcement on the new release date once all details are confirmed. The reason for the postponement is due to the fact that the 3rd album will also be released in the US. In order to strengthen the simultaneous worldwide marketing, rescheduling has to be done.

Meanwhile, SM Entertainment released the first teaser video of ‘The Boys’ at 12am KST on October 1st through SM Town’s official YouTube channel.

Credits: SMTOWN@YouTube/newsen.com

Update 6 (October 7th): 2nd teaser video released!

The second image teaser video of ‘The Boys’ was released at 12am KST on October 7th through SM Town’s official YouTube channel, one week after the first was unveiled!

On October 4th, SNSD will be releasing the title song of their 3^rd album – ‘The Boys’ through online music sites.

This time, the album carries the ‘Worldwide’ concept. As planned, the album will be released starting from Korea’s various music sites, to the US, Europe and South America through iTunes. The album will also be released in two versions, Korean and English.

‘The Boys’ is a song produced by Teddy Riley, who was also the producer for Michael Jackson, specially made for SNSD. With strong and powerful drum and rhythm, ‘The Boys’ is an urban dance song filled with Teddy Riley’s unique harmony as well as original and futuristic sound.

Starting from the production stage, it aimed to push SNSD up to the world stage. The song no longer follows the ‘hook’ song style, where the hook of the song is repeated such as ‘Gee’. Instead, it is a song that arouses sympathy anywhere around the world. The refined beat, sound and melody are hence the focuses of this song.

The lyrics, written by Yoo Young-Jin, talks about SNSD who are the representatives of the female population.  It encourages the men and carries the message, “All boys and men in this world, stand up, be brave and confident and make your dreams come true,” which makes the music more perfect.

As the teaser photos with the main concept of ‘Princesses’ were released since September 26th, they became the centre of attention immediately. SNSD members each dressed up as the main characters in well-known fairytales, showing off their individual charms and recreated mixed versions of the classic stories by presenting them in the 21st century styles. Other than their beauty, SNSD focused on merging the concepts of ‘princesses’ and ‘heroines’, revealing their strong ambitions and at the same time explaining SNSD’s unique maturity and girlish mood.

Credit: seoulntn.com
Translated by: imwhywhy@fanwonder.com